From spreadsheets and emails to a single funnel — the entire student journey in one platform.
WorldStudy operates a network of agencies and franchisees selling study-abroad programs to Canada, Ireland, Australia and other destinations. Before this project, each unit tracked its leads in its own spreadsheets — no standardization, no unified history and no visibility for central operations.
We built a custom CRM platform, together with a new institutional website that captures leads directly into the funnel. Consultants guide the student through clear stages — qualification, proposal, enrollment, documentation and departure — while managers track conversion, average ticket and unit performance on real-time dashboards.
Today, all units operate on the same platform. Central operations can see the consolidated pipeline, all communication with the student is logged in a single history, and the marketing team can measure precisely which campaigns generate enrollments — not just clicks.
